About Us
Alicia Katz Pollock
Alicia's QuickBooks® Expertise:
Alicia's Expertise:
QuickBooks ProAdvisor • Educator • Speaker • Author
Named one of America’s Top 50 Women in Accounting, Alicia Katz Pollock is one of the nation’s leading experts in QuickBooks Online training.
With a Master’s in Teaching from Tufts University, a QuickBooks® Online Advanced Certification, and over 30 years of tech industry experience, she combines deep expertise with an approachable, down-to-earth teaching style.
Alicia's Background:
Alicia’s passion for technology began early. At just 13 years old, she received her first Apple computer and immediately started designing a database for her father’s dental practice to automatically send appointment reminders, years ahead of its time.
That early curiosity grew into a lifelong mission: helping people harness technology in ways that are smart, practical, and enjoyable.
Alicia's Teaching Approach:
Her approach to teaching is rooted in clarity, patience, and a good sense of humor. Whether she’s leading a live class, speaking on stage, or creating on-demand courses, Alicia has a knack for making complex software feel accessible.
She’s proudly worked with thousands of business owners, bookkeepers, and accountants to simplify their workflows and master their financial tools with confidence.
Alicia Katz Pollock
Alicia's most recent content.
Explore Alicia’s latest blogs, podcasts, webinars, and videos. All designed to help you stay sharp, discover new tricks, and master QuickBooks® like a pro.
Most Recent Content:
Use this quick menu to jump straight to the type of content you’re looking for, whether it’s blogs, podcasts, webinars, or videos.
Alicia's Latest QuickBooks® Blogs
QuickBooks Online Hacks
QuickBooks Online Hacks: Boost Your Efficiency with These Insider Tips Are you a QuickBooks Online user looking to streamline your workflow and save valuable time? This blog post is packed with insider tips and tricks, what I like to call “hacks,” to help you navigate QuickBooks Online more efficiently and effectively. Mastering the Interface: Hidden Tools and Shortcuts Let’s dive
How to Customize Payroll Liability Reports in QuickBooks Online
Payroll Liability Reports Rule! Hey there, QuickBooks aficionados! Alicia Katz Pollock here, the QBO Rockstar at Royalwise. Today I created some Payroll Liability Reports to let me know how much money I had to set aside for payroll taxes, and I wanted to share them with you. If you’re like me and use QuickBooks Online Payroll, you know that state